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Mobile Marketer.ph

The swell of smartphones and the growing hoards of people accessing the Internet from them should be ignored at the savvy marketer’s peril. Gone are the days when mobile marketing was only about push ... Beacon networks Mobiquity and InMarket continue to experience growth as marketers increasingly leverage beacons? ability to precisely target location-based mobile offers and messaging to consumers. Is Facebook opening a privacy can of worms with ads targeted by app use? As Facebook continues to ramp up its mobile advertising strategy, it is reportedly readying a new offering that will enable ...

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mobile marketer.