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wpp agency. WPP has started a potential sales process for its PR division, which includes communications agency Burson, according to reports. MSN: Top advertising agency WPP releases trove of confidential client data while fighting suit from ex-employee Top advertising agency WPP releases trove of confidential client data while fighting suit from ex-employee

WPP has unveiled an AI tool called WPP Open Pro for marketers to plan, create and publish campaigns independently, without the help of an agency. WPP Open Pro builds on WPP Open, the holding company’s ... WPP launches Open Pro for marketers to create campaigns without an agency

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WPP cuts out the agency to help brands create their own ads with AI MM&M: WPP to move Grey into Ogilvy Group in creative agency shake-up WPP is to move creative agency Grey into Ogilvy Group as part of a shake-up, Campaign has learned. Under the new structure, Grey will “realign financials” with Ogilvy, effectively becoming part of ...

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